See our introduction video and several video clips from Dr. Gary Rhoads’ recent executive workshop presentation on the BOOMstart Super Law, “Do an Event”. Click on this link for all of the videos.
One of the most inspiring stories is Lauren Luke. From obscurity to her own product line using YouTube and ebay. Visit her website and click on, ‘Watch My Video” and celebrate entrepreneurial success.
These guys understand the Super Law: Do an Event. With minimal resources, yet creative minds, they developed a viral video sensation, out of the garage. Watch and Listen to the great song.
If you are going to create an event, create a masterpiece. Why not create a mini TV show highlighting your product. A win for consumers and the company. Family Armor Video
Subway’s $5 footlong, the brainchild of an obscure Miami franchisee, is the fast-food success story of the recession. Read the article.
Poo-Pourri highlights that when you solve problems, you find unique products. As the tag line suggests, “Before you go…..and no one else will ever know”. It’s a bit surprising how little R & D is really needed to make a blue ocean product. After all, Poo-Pourri is really just a spray deodorizer that dominates a specific situation. That is how Ripoff and Design is done. Read More about this angle.
Marie Osmond’s thin pictures advertising Nutrisystem have been all over the Web this year. When she appeared on Oprah, sales for Nutrisystem soared. Watch Marie’s Video.